Voice of Customer Analysis

Unlock Insights That Boost Sales

Voice of Customer (VoC) Analysis is the process of collecting and analyzing customer data, feedback, sentiment, and customer service interactions. We transform this information into detailed reports with practical recommendations that allow you to enhance customer satisfaction and experience with your product or services.

Companies that implement a voice of the customer strategy generate a 10x greater year-over-year increase in annual company revenue.

Aberdeen Group Research

Take the Data-Driven Actions Based on the Voice of Customers

Our reports provide you with insights into your services, competitors, and preferences of your customers. Using these data, you can address satisfaction gaps and implement an experience-led strategy.

Customer Feedback and Sentiment Analysis

Discover overall sentiment, key topics, and root causes of dissatisfaction across various review platforms. Identify strengths and pinpoint critical areas for improvement of your products or services to grow customer satisfaction.

Conversation Analytics

Explore customer interaction data and quality, including issue resolution rates, satisfaction metrics (CSAT, CES, NPS), and response effectiveness. Use call transcriptions to identify pain points and improve your customer service strategy.

Industry Benchmarks & Competitor Analysis

Identify industry benchmarks and competitors' weaknesses to enhance your offerings. Analyze customer sentiment, common issues, and dissatisfaction drivers. Evaluate strengths and unmet market needs to gain a competitive edge.

Custom Report to Fit Your Needs

Whether you’re a company looking to improve your services, an IT product company seeking data for model training, or a BPO provider, our experts can provide tailored insights from our database to meet your specific needs.

Request a sample report

The Voice of Customer Data Only PissedConsumer Can Offer

51M
Consumers Annually
engage with our platform, providing a vast and up-to-date pool of feedback.
100K
Reviewed Companies
represent our extensive coverage across various industries.
8.8M
Customer Interactions
occur on our platform each year, including calls, messages, complaints, and reviews.

Teams Who Benefit

Marketing

Tailor marketing strategies to align with customer preferences.
Leverage insights to craft compelling campaigns that resonate.

Operations

Optimize workflows to increase efficiency and reduce costs.
Identify operational bottlenecks that impact customer satisfaction.

CX and Customer Support

Improve support strategies by addressing common pain points.
Quickly spot emerging trends among customers.

Product Development

Use customer feedback to refine features and drive innovation.
Prioritize developments that meet customer needs and boost satisfaction.

Interested in Using Customer Data Analytics to Grow Your Business?

Get a free consultation

How Businesses Can Apply the Voice of Customer Analysis to Various
Aspects of Their Operations

Identify Root Causes of Dissatisfaction

Receive multiple negative reviews about products or services?
Use customer feedback and sentiment analysis to uncover specific issues causing dissatisfaction.
Addressing the root causes leads to product improvements and reduced negative feedback.

Analyze Competitor Weaknesses

Want to outperform your competitors in the market?
Conduct industry benchmarks to identify competitors’ strengths and weaknesses. Analyze customer feedback on competitors to find gaps in their offerings.
Addressing these gaps with your product helps you gain a competitive advantage and attract more customers.

Improve Customer Interaction Quality

Struggle with low customer satisfaction scores?
Conduct conversation analysis to evaluate the quality of customer interactions. Identify common issues that customers express during their interactions.
Improving communication strategies and training support staff lead to higher customer satisfaction and better resolution rate.

Generate New Product Ideas

Want to improve your product offerings to attract more customers?
Analyze customer feedback to identify desired features and improvements. Review competitor products and customer feedback to understand market gaps.
Creating products that address customer desires and pain points leads to increased interest and attraction among potential customers.

FAQ: Voice of Customer Analysis

Voice of Customer Analysis is a process of gaining insights about the needs, preferences, and issues of your customers or competitors’ clientele. The insights are obtained from analyzing customer feedback collected across different channels such as reviews, call transcription, etc. When you have its knowledge at hand, you can make relevant and more impactful data-driven business decisions.

Obtaining Voice of the Customer data allows you to refine your products or services to precisely meet actual clients' needs and expectations, drastically improving customer experience. It leads to satisfaction growth, which in turn increases customer retention, enhances brand reputation, and ultimately drives loyalty and revenue.

PissedConsumer collects data from multiple channels, including reviews, calls, messages, and customer service surveys. We analyze this data using a blend of advanced AI technology and manual methods. This comprehensive approach ensures thorough coverage and detailed insights, enabling us to efficiently deliver accurate, actionable results while maximizing your time and resources.

Yes, Voice of Customer Analysis is not just helpful; it's crucial for identifying and addressing negative feedback. It provides a safety net, which helps you outline areas caused dissatisfaction at an early stage. Based on these insights you can more efficiently resolve customer issues and improve overall customer experience.

Yes, we do. Contact our team to request a sample and get a preview of insights that can benefit your business.