Eden Pond Labs

I would encourage everyone to watch the following CBS news report and do some research before purchasing this product.   https://youtu.be/u3V3X6aCqis   Eden Pond Turmeric is shown at the 3:35 mark in the video.  The report cites a lab test that shows that Eden Pond Turmeric only has 1% active curcuminoids, as opposed to numerous other brands that are standardized to 95% curcuminoids.  Andrew Weil M.D., as well as numerous other health professionals recommend taking turmeric standardized at 95%.  See https://www.drweil.com/vitamins-supplements-herbs/herbs/curcumin-or-turmeric/   With so many turmeric supplements on the market containing 95% curcuminoids at similar price points, in my opinion, there's absolutely no reason to purchase Eden Pond Turmeric.   In fact, Turmeric, that is the powdered spice you can buy at any grocery store and used in cooking, contains approximately 2 percent curcumin by weight.  See https://www.livestrong.com/article/543411-how-much-curcumin-is-there-in-powdered-turmeric/   So, if I understand this correctly, based on the above lab test and articles, it’s reasonable to conclude that you’re possibly getting more curcuminoids from just consuming 1000mg of average turmeric spice than you would this Eden Pond product.  FYI, Amazon sells organic Turmeric powder for under $10 per POUND!!   Based on my own research, Eden Pond is owned by Sam Keeler, a former Amazon employee who also owns/owned Ubervita.  Ubervita got considerable attention in the media and was banned by Amazon.  Do yourselves a favor and look it up.  Keeler also has ties to Danielle Saunders of Doctor Danielle, LLC, which also sells Turmeric and other supplements.  Not surprisingly, Doctor Danielle's Curcumin is also not standardized to 95%.   All three companies, Eden Pond, Ubervita and Doctor Danielle, have at one point offered customers a free bottle of their products in exchange for writing a review on Amazon.  This may, in my opinion, at least partially explain why Eden Pond Turmeric has over 4,500 reviews on Amazon, yet I can't find it for sale at any other prominent retailer.  This is a huge red flag for me.   Generally speaking, it is probably wise to do research into any supplement company before buying from them.  Check out the company's history, its presence in the market, lab tests and see if it does any meaningful research and development.  There are a lot of supplement companies to choose from, good and bad.  For example, a company like Thorne Research has a relationship with several US Olympic teams and provides them with supplements.  Thorne is a company I personally trust.  Contrast that with Eden Pond, which, in my opinion, comparatively provides little information about its operations and products.     What I would not recommend anyone do is purchase a product based on Amazon reviews alone.  Take it from someone that's been burned in the past doing just that.