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Ex model and now CEO of Philomena Boutique, Jeanette Snider Etchison, started Philomena Boutique and Services as Philomena Jems with her handmade one of a kind bracelets made with all natural mother earth ingredients such as gemstones, Austrian crystal, fossil beads, shells, etc. The all natural jewelry line then moved on to include necklaces, earrings and anklets. Still there was something missing. Fashion was a Passion for Jeanette and her like-minded friends. These friends happened to all be stylists or studying fashion and retail. After this realization the thought of a fashion magazine that focused on finding the most fashionable trends in fashion, whether that be make up, hair, apparel or jewelry, at the lowest price but without compromising the high end look was born and this is the result.